How LINE official accounts work

Topics covered

- About LINE Official Account

- Adding LINE official accounts as friends

- Receiving messages from LINE official accounts

About LINE official account:
LINE Official Account is a service where companies and stores create accounts on LINE and send information to users that add them as friends.

Related link:
LINE Official Account manual and Help (Only available in Japanese.)

The name of an official account has a gray, blue, or green icon next to it, and the type can be distinguished by the icon color.

Adding an official account as a friend lets you ask questions via chat and get access to other convenient services.


Adding LINE official accounts as friends:
Refer to the following steps to add a LINE official account as a friend.

To select an account from Find official accounts:
You can use this feature on LINE versions aside from LINE for PC (sub device).

1. Tap the Home tab > Friends > the Official accounts tab > Find official accounts.
2. Tap the search field at the top of the screen and search for an official account, or choose an account displayed under a category (e.g. New accounts, Trending accounts) and tap Add.

To search for an official account by ID:

Main device

1. Tap the Home tab > > Search > ID.
2. Search for the official account you want to add by entering @ followed by the account's ID.
3. Tap Add.

Sub device

iPad/Android

1. Tap the Home tab > > Search > ID.
2. Search for the official account you want to add by entering @ followed by the account's ID.
3. Tap Add.

Windows/Mac/Chrome

1. From the main menu, click > Friend search.
2. Enter the LINE ID of a LINE official account in the ID search field and press Enter.
3. Click Add.

Note: Official account IDs include the "@" symbol.


Receiving messages from LINE official accounts:
If you meet any of the following conditions, you may receive a message from a LINE official account.

• If you've added a LINE official account as a friend:
You may receive broadcast or individual messages.

• If you've messaged a LINE official account in the past:
Even if you haven't added the official account as a friend, you may receive individual messages if you've sent messages or called the official account in the past.

• If companies have your phone number:
You may receive notification messages from the official account of companies you have not added as friends, based on your phone number.

If you want to report harassment you received from an official account, see How to report something from LINE.